We talk about the value of “Informational Interviews”, but how are you teaching your customers to do it? And how do those of us that work in Business and Employer Services do them? Do you want to learn about a particular business? Is it hard to find time to visit in person? Use YouTube!! No kidding!! You will be surprised how many businesses and industries use this tool. We did a little research and it’s amazing how much information they post on their YouTube page. If you want to learn about a business or employer quickly and uncover what their interests and concerns are, check out their YouTube page. It’s like conducting an Informational Interview without every leaving your office. That’s why we call it the Virtual Informational Interview ….you can add to your toolbox today!